DiscoverThe Founders LoungeHow This $300M Founder Sold His Luxury Lifestyle Startup to a Bank - Alex Macdonald | E80
How This $300M Founder Sold His Luxury Lifestyle Startup to a Bank - Alex Macdonald | E80

How This $300M Founder Sold His Luxury Lifestyle Startup to a Bank - Alex Macdonald | E80

Update: 2024-02-08
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Alex Macdonald is a  Co-Founder of Velocity Black, which was acquired by Capital One for a reported $297M. Now he’s a Co-Founder and CEO of Sequel - an investment platform for the world’s best athletes. He’s also an angel investor in 40+ companies.


We talk about:
- One of Alex’s first jobs: buying distressed companies for $0
- How Alex got the idea for Velocity Black
- What it takes to build a company worth $100s of millions
- Growth strategy of one of the fastest-growing startups in Europe
- How to achieve a successful exit
- Is it easier to start a hard company?
- Dinner with the Pope, meeting Taylor Swift, missions to the space station
- Building an investment platform for the world’s best athletes
- Acquiring ultra-successful individuals as customers
- Alex’s comprehensive methodology for hiring A-players
- How to foster high performance in the company
- Working hard vs work-life balance
- The importance of focus
- The #1 book that changed Alex’s life
- A powerful (selfish) principle Alex lives by




Links:


- Alex on LinkedIn: https://www.linkedin.com/in/alexfmac/ 


- Alex on X/Twitter: https://twitter.com/alexfmac 


- Alex’s newsletter: https://alexfmac.substack.com/ 


- Velocity Black: https://velocity.black/ 


- Sequel: https://www.joinsequel.co/ 


- Alchemy: https://www.amazon.co.uk/Alchemy-Science-Conceiving-Effective-Logical/dp/006238841X




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How This $300M Founder Sold His Luxury Lifestyle Startup to a Bank - Alex Macdonald | E80

How This $300M Founder Sold His Luxury Lifestyle Startup to a Bank - Alex Macdonald | E80

Matic Jesenovec