DiscoverGo-To Gal with Jaclyn Mellone: Online Marketing + Mindset for Female EntrepreneursHow To Become The Go-To Expert in Less Than a Year With Melissa Houston
How To Become The Go-To Expert in Less Than a Year With Melissa Houston

How To Become The Go-To Expert in Less Than a Year With Melissa Houston

Update: 2021-03-23
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Episode #165. Have you ever met someone who’s stepped into this crazy online business world and landed these amazing opportunities in no time? I have been absolutely blown away by Melissa Houston and all that she’s done with her business and brand in just a year. In this conversation, you’ll learn how Selena Soo and her program, Impacting Millions, sparked a huge publicity transformation in Melissa and the big perspective shifts that helped her get her own column in Forbes. Listen now to find out how to get a big piece of this publicity pie for yourself. 

In This Episode You’ll Learn:

  • What it took to get Melissa out of her comfort zone and into publicity 
  • The perspective shift that will help you get over the rejection of ‘no’
  • How Melissa became a regular contributor for Entrepreneur in just months
  • The simple steps Melissa took to get her own column in Forbes
  • Why publicity might be the key to keep your business going

Favorite Quotes

“You can't change who you are, but you can put that aside for certain things. For introverts, it takes a lot more energy to put forth our extroverted side. I've definitely learned how to do that, put myself out there, ask for opportunities and not fear getting rejected.”

“You’ve got to release things. Release the stress of perfection, release the stress of being visible, release all that and good things come.”

“It's hard starting a business, and I didn't realize how hard it was going to be. It was those publicity wins that kept me going.”

Discussed on the Show

More About Melissa:  

Melissa Houston is a CPA and a Business Finance Coach who has over 20 years of experience helping entrepreneurs with their business finances. Melissa teaches her signature CFO Money Method signature framework through group programs.

Melissa is a regular contributor at Forbes.com and is the host of the Think Like a CFO podcast.

Find Melissa:

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How To Become The Go-To Expert in Less Than a Year With Melissa Houston

How To Become The Go-To Expert in Less Than a Year With Melissa Houston

Jaclyn Mellone