DiscoverProductive Therapist PodcastHow To Scale Your Group Practice in 2026 ft. Nicole McCance
How To Scale Your Group Practice in 2026 ft. Nicole McCance

How To Scale Your Group Practice in 2026 ft. Nicole McCance

Update: 2025-11-14
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Nicole McCance is back for round two! She's a psychologist turned business coach who scaled her practice to 55 therapists and multiple seven figures in just three years—with twin toddlers at home. She sold her clinic in year four and retired as a psychologist in year five.



In this episode, we dive into:



  • Nicole's five-step scaling method
  • Why you MUST systemize before you delegate (or you'll regret it)
  • The power of email marketing for client retention
  • Overcoming the identity shift from therapist to CEO
  • The future of group practice ownership and why Nicole's optimistic about what's ahead


Key takeaway: The fundamentals of scaling haven't changed: systemize your operations, stay consistent with what works, and tune out the noise about what's coming.



Also, listen to episode 198 - How to Scale to a 7-Figure Group Practice



Connect with Nicole:





Perfect for therapists ready to scale by working smarter, not harder.

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How To Scale Your Group Practice in 2026 ft. Nicole McCance

How To Scale Your Group Practice in 2026 ft. Nicole McCance

Uriah Guilford, MFT