How to Build a Business in Your Home Town - Born & Raised to Business & Landowner | @Rocko_Da_Barber on The Darren to Share Podcast Ep.3
Description
Dominique Bolts (Rocko Da Barber) is a natural, in every sense of the word. On this episode, Rocko discusses his upbringing and the journey to building a successful business in his hometown. Rocko has a great story and is a testament to hard work, authentic business acumen, and genuine relationships. I hope his journey and advice will inspire someone to keep progressing towards their goals. Thank you for Darren to Share Rocko. Click the LINK in my BIO for platforms (Spotify, Apple Podcasts, YouTube, Instagram, Facebook etc.) Don’t forget to LIKE, SUBSCRIBE and leave a COMMENT with your favorite part. Thank you!
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Enjoy the conversation. I’m glad we could share!
Time Stamps:
•Intro – 01:30
•Rocko’s upbringing. – 02:45
•Rocko’s first job. – 08:43
•Early inspiration from his father. – 12:26
•How young Waco locals viewed Baylor university. – 13:03
•When Rocko first decided to become a barber. – 15:59
•Rocko Transitioning from barber school to renting his first shop. - 19:08
•Rocko’s influence to be financially independent. – 22:09
•The creation of Rock My Style. Influence from Rocko’s dad and grandmother. – 27:43
•First few year of building Rocko My Style and partnerships. – 33:33
•How Rocko used partnership with Athletes and Greek life to grow his brand. – 36:50
•Rocko’s battle with confidence. - 39:09
•How Rocko juggled all his responsibilities at 21 years old. – 45:32
•Rocko’s throwing his first event and make his first “large” amount of money and doing what his loves. – 47:40
•Rocko paid off his car and did not jump to buy a new one. – 50:59
•Transition to where Rocko is today. Transition to solo barbershop. – 52:05
•Rocko talks about the Business behind his second shop.– 53:20
•Finances behind Rocko’s barbershop. 56:27
•Transition to selling apparel and getting to purchase his shop. – 59:50
•How Rocko spent his money. – 1:00:30
•How Rocko built his clothing brand. – 1:02:00
•How Rocko got to where he is today. - 1:05:51
•Business Talk : Rocko’s transition to Owning a multi-barber shop. - 1:06:00
•Business Talk: Rocko utilized pro-athlete friendship to secure a business loan. - 1:11:00
•Business Talk: How Rocko found his third and current shop. - 01:17:15
•The podcast wrap up and take away. - 01:22:56
Take Aways:
- Do not be afraid to reach out to strangers for opportunities.
- Ask the questions you would regret not asking before it is too late.
- Seek smart partnerships with your peers. Together, finances and ambition can be stronger.
- Push through your low self esteem and low confidence periods. The little wins will start building confidence.
- Rocko utilized his personal network (local college fraternities & athletes) to authentically promote his business. Invest in your social cache.
- When you put action behind your goals, answers always come back to you. That gives you the information needed to overcome challenges. I.E. The bank informing Rocko to file his business officially with the county.
- Study your clientele and root yourself in their community to build your business with authenticity.
- Rocko embedded his business, barbering, into his name/social media handles. So every time someone said his name, it was also promo for his business.
- Delayed gratification builds generational wealth. Sacrifice now for a smoother future.
- Rocko was never afraid to expand, allowing more business. Rocko Scaled his business by adding barbers to his shop who would pay him booth rent.
- Do not be afraid of “Good Debt” I.E. Business loans.
- Its not always about what you know but WHO you know.
- Rocko utilized a contract with a family member to secure the first two months rent for his shop. Utilize your family resources.
- Learning is a continuous process, never stop asking questions. Literally.
- Look for atypical “investments” that will benefit your business. I.E. Parties helped Rocko build relationships and clientele.
- Utilize group economics. A small amount from many people will make things happen! Utilize crowd funding to raise funds for your business.
- Rocko utilized long distance business with his NFL friend to payoff his car. Now that he had equity in his car, he used it as collateral for a business loan to buy his second shop. It is strategic moves like this that fuel great businesses. Think outside the box and explore all possible options.
- Study the difference between commercial and residential real estate before seeking real estate.
- Establish rapport. Focus more on your relationships than money.
- Do not take things PERSONALLY.
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