How to Develop a New Product (From Concept to Market) | ft. Sam Gupta | Rohit Mhatre
Description
One of the most difficult challenges for aspiring entrepreneurs is bringing their vision for a unique product to life.
The product development process can appear enigmatic, and when you hear the genesis stories of other successful companies, you'll notice that the path to a final product is rarely a straight line.
When Tina Roth-daughter Eisenberg's brought home some semi-permanent tattoos, she saw a gap in the market and rallied her community of creative designers to establish Tattly.
In order to prototype Pop Sockets, the now-popular phone attachment, David Barnett had to teach himself how to use 3D design software.
These inspiring stories don't give an end-to-end product development plan on their own, but the similarities they share highlight some of the stage’s founders take on the path to beginning a firm and selling a final product.
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