How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude

Update: 2022-12-27

Description

Product-led growth (PLG) relies on the product itself to drive customer acquisition, conversion, and expansion. But when is the right time to roll out a PLG model internally?

In this episode of the Product Led Revenue podcast, hear from Franciska Dethlefsen, Head of Product-Led Growth at Amplitude. She answers some of the most commonly asked questions regarding PLG, qualification methodologies for teams to test, and advice on the right time to try self-serve.

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How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude

#box-pro-ellipsis-172755609425048{-webkit-line-clamp:2;}How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude

How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude

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How to Effectively Roll Out a Product Led Growth (PLG) Model | Franciska Dethlefsen, Head of PLG at Amplitude