How to Get Better Fundraising Results with Steven Screen
Support for this show is brought to you by our friends at Bloomerang. Bloomerang offers donor management and online fundraising software that helps small to medium nonprofits, like First Tee of Greater Akron, a nonprofit that empowers kids and teens through the game of golf. After just one year with Bloomerang they doubled their unique donors, improved donor stewardship, and raised more funds. To listen to the full interview with First Tee of Greater Akron visit bloomerang.com/nonprofit-nation .
Are you having trouble growing your fundraising program and expanding your donor base? If your nonprofit's growth has flattened out, it’s most likely a result of a belief - or several - rather than a tactic or a strategy.
I was thrilled to be able to talk to one of the world's most sought-after fundraising expert, Steven Screen, about this common fundraising problem.
Steven is Co-Founder of The Better Fundraising Company and lead author of its must-read industry blog. With over 25 years' fundraising experience, he gets energized by helping organizations understand how they can raise more money. He’s a second-generation fundraiser, a past winner of the Direct Mail Package of the Year, and always driven by the data.
Topics we cover:
- The beliefs that prevent us from fundraising effectively
- Why donor fatigue is a myth
- How to communicate to donors in the best way possible
- Why getting complaints is actually a GOOD thing - and how to reframe them
Connect with Steven:
About Julia Campbell, the host of the Nonprofit Nation podcast:
Named as a top thought leader by Forbes and BizTech Magazine, Julia Campbell (she/hers) is an author, coach, and speaker on a mission to make the digital world a better place.
She wrote her book, Storytelling in the Digital Age: A Guide for Nonprofits, as a roadmap for social change agents who want to build movements using engaging digital storytelling techniques. Her second book, How to Build and Mobilize a Social Media Community for Your Nonprofit, was published in 2020 as a call-to-arms for mission-driven organizations to use the power of social media to build movements.
Julia’s online courses, webinars, and keynote talks have helped hundreds of nonprofits make the shift to digital thinking and how to do effective marketing in the digital age.
Take Julia’s free nonprofit masterclass, 3 Must-Have Elements of Social Media That Converts
Connect with me on LinkedIn: https://www.linkedin.com/in/juliacampbell/