How to Handle the One Tenant Who Calls You Every Day | Episode 50: I Own a Shopping Center, Now What?
Description
We’re always told to be responsive - but can you be too responsive? In this milestone 50th episode, I share when rapid response is a superpower in leasing… and when it actually backfires. From texting prospects on planes to responding to market study calls, she outlines when responsiveness builds trust - and when it trains tenants to abuse it.
I also share my policy for returning broker calls, handling problem tenants, and even paying vendors fast to earn loyalty. But for those few tenants who call every day with non-issues? I explain exactly why not calling back immediately is the right move.
Key Insights:
✔️ Text-for-info signs increase lead response, even mid-flight
✔️ Always return broker and vendor calls—it pays off long term
✔️ Pay vendors quickly to get prioritized in return
✔️ Some tenants use quick replies to demand excessive attention
✔️ It's okay to delay responses to problem tenants—set boundaries
✔️ Responsiveness should be strategic, not reactive
Even though responsiveness is key to great landlord-tenant relationships, knowing when to pause is just as powerful. This episode gives you permission to protect your time—and train your tenants to respect it.