DiscoverThe Happy Clients PodcastHow to Show ROI, Set Expectations & Simplify Funnels with Funnelytics' Mikael Dia
How to Show ROI, Set Expectations & Simplify Funnels with Funnelytics' Mikael Dia

How to Show ROI, Set Expectations & Simplify Funnels with Funnelytics' Mikael Dia

Update: 2025-07-16
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The Visual Strategy Secret Agencies Are Loving: How Funnelytics is Transforming Client Conversations


Ever wished you could make your clients see the magic behind your marketing strategy—without handing them a crash course in Google Analytics?


In this episode of The Happy Clients Podcast, we sit down with Mikael Dia, founder of Funnelytics, to unpack how this brilliant tool is giving agency owners and account managers a serious edge when it comes to presenting strategy, proving ROI, and—let's be real—keeping clients happy.

Funnelytics isn’t just another data dashboard. It’s a visual storytelling platform that maps your marketing funnels and overlays real-time data, helping you say goodbye to spreadsheets and hello to simple, stunning client communication.



[HELPFUL LINKS] Onboarding Checklist: Grab⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠our⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ onboarding checklist here⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


[ABOUT THIS PODCAST]Welcome to the Happy Clients Podcast, brought to you by DOT and Company-- the world's best and only team of client account managers for digital marketing agencies. Whether you're a virtual assistant, an agency owner, or a client-facing account manager, we all deal with clients. Lucky for you. client management is what we do best. On the happy client's podcast, we won't shy away from the ups and downs of managing clients in the agency world, but we'll be right there alongside you to learn together and share the real juicy stuff we'll undoubtedly face when it comes to client management. Now, let's dig in, chat CAM life and have some fun along the way.


Cheers, to happy clients!

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How to Show ROI, Set Expectations & Simplify Funnels with Funnelytics' Mikael Dia

How to Show ROI, Set Expectations & Simplify Funnels with Funnelytics' Mikael Dia

DOT & Company