How to Use Data Analytics to Find Your Target Market with Dr. Joe Sallustio of Claremont Lincoln University
Dr. Sallustio has led a broad range of educational institutions including a regionally accredited non-profit, online university, a regionally accredited for-profit, online university, and a nationally accredited for-profit, hybrid college. This has allowed him to have a unique and effective breadth of knowledge in on-ground and online higher education administration.
He has nearly two decades of experience in higher education operations, leading teams in marketing, enrollment, finance, financial aid, student services, human resources, B2B relationships, and more.
-Using podcasting to become an influencer in your niche
-Using data analytics to find and target your market
-Using LinkedIn heavily to promote your personal brand and business
Some keywords from this episode: analytics, social media, LinkedIn, podcast, marketing, influencer