Why do we need an artists statement?

We need a way to communicate to your ideal collectors what your art is about. We want them to read your artist's statement and think, YES! I LOVE this! THIS is what I've been looking for! This is such an important idea! This will make them become loyal collectors of your art.

This is a solo episode with host Alyssa Weyland of Alyssa Weyland Consulting!

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Book a 1-hour art marketing consultation with me: HERE

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In this episode, I go over:

Three steps to writing an artist's statement:

1. Make a brainstorm of all of the things your art is about and write answers to these questions...

2. Organize them into a few categories, and make it personal, like these examples...

3. Flesh out the writing into a few paragraphs

4. Avoid these common artist's statement mistakes

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