How will SEO's relationship with content evolve in 18 months?
Update: 2025-08-13
Description
How will SEO's relationship with content evolve in the near future? Kevin Indig, growth advisor and former SEO leader at multiple companies, examines the shifting content landscape. He discusses the necessity of incorporating AI into content creation workflows while maintaining human oversight, and explores how SEOs must balance declining per-article traffic value against increased content production capabilities.
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