Hy-Vee’s 10,000 TV's, Lowe’s Marketplace Launch, and Asda’s Digital Shelf Label Pilot
Update: 2024-12-13
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Welcome to Omni Talk's Retail Daily Minute, sponsored by Microsoft, Ownit AI and Mirakl.
In today's Retail Daily Minute:
- Hy-Vee Partners with Grocery TV for Digital Advertising: Hy-Vee will install 10,000+ digital screens across 400+ stores, enhancing its retail media network to connect advertisers with consumers through dynamic in-store campaigns starting February 2025.
- Lowe’s Expands Store Network and Launches Marketplace: Lowe’s plans to open 10-15 new stores annually, boost rural product offerings, and grow online sales with a new marketplace that enhances its omnichannel strategy and customer loyalty.
- Asda Pilots Digital Shelf Edge Labels: Asda tests 3,000 eSELs in Manchester, enabling near-instant price updates and freeing staff for better service, as part of its push toward tech-driven operational efficiency.
Stay informed with Omni Talk's Retail Daily Minute, your source for the latest and most important retail insights. Be careful out there!
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