We're surrounded by advertising in our daily lives, whether it be through traditional mediums like TV or radio or digital advertising in online media.

All UK advertising needs to comply with advertising laws, codes and regulations. Advertising claims that are untrue or misleading, or that breaches the advertising rules, can risk damaging a brand's reputation and the valuable trust consumers have in a brand.

To avoid mistakes and the issues that may arise in advertising law, Kate Hawkins provides you with recommendations and points to consider when making advertising claims in this latest episode of our IP Basics podcast series.

You can find this episode and the accompanying transcript on our website: https://gowlg.co/3TeelLG

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Gowling WLG is an international full-service law firm working across a range of industry sectors including real estate, government, financial services, life sciences and technology. We operate across the world with offices in the UK, Europe, Canada and the Middle East.

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