Introducing Product Selling Videos... Do They Work? YES!
Description
We all know that visuals are rapidly becoming more effective that 'just words'. Now George has taken one step further than simply using 'consumer-oriented' videos on our websites and in our other marketing activities. Because the new Monday Morning Markets system brings over 700 specialty coverages and programs to agencies (at NO COST TO AGENCIES) he reasons that agency staff (particularly producers) simply can't know everything about... everything. The MMM solution: Having SMP's (Specialty Markets Providers - GA's, wholesalers, program managers) create an educational video for each of their coverages.
P.S. Welcome to the new Monday Morning Markets section of the MM email, below. There you can access a sample of how the new PSV works. And while you are there, don't forget to register for Thursday's introductory MMM webinar. Free. As is each agency territory, placement of the videos and more, on your website.
United States
