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In the latest episode of the Scaling Creator podcast, hosts Soren and Eriksen Dickens discuss the importance of investing in people with guests Jack Spitser and Zack Reuter from Epic Drone Tours. The conversation covers key topics such as the vital role of passion and excitement in hiring, the challenges and lessons Jack faced in equity distribution, and the significance of maintaining business development through effective outreach and standard operating procedures. They also highlight their successful strategy in training over two years and the value of documented processes for onboarding new employees, particularly through platforms like Loom. The episode underscores the importance of positive client interactions and balancing client satisfaction with protecting team interests. Additionally, the hosts tease an upcoming episode on the value of investing in education for business growth and invite listeners to join the Scaling Creator community on Discord. Action items for Jack include documenting all processes for smooth onboarding and training the new social media manager on the company's marketing strategy.

00:40 - 02:25 Investing in People

• The guests, Jack Spitser and Zach Ruder, from Epic Drone Tours, were introduced.
• Discussion on the importance of investing in people for business growth.
• Jack's experience with hiring an overseas VA and transitioning to working with Zach.
• Zach's journey from a friend giving advice to becoming a full-time partner in the business.

04:10 - 06:09 Challenges and Lessons in Hiring

• Jack's first lesson is not to give up equity too quickly.
• Importance of hiring passionate and excited individuals.
• Experience with parting ways with an initial partner.
• The current team structure includes local and overseas assistants and a social media manager.

07:17 - 08:22 Maintaining Business Development

• It is important to have a team to handle business development while working on projects.
• Experience a slow period due to a lack of outreach and messaging.
• Hiring processes and standard operating procedures to ensure continuous outreach and deal flow.

11:23 - 13:28 Training and Development

• The success story of training an editor over two years.
• Importance of documenting processes for training new hires.
• Using Loom to record processes and create checklists.
• Training the new social media manager with documented strategies and meetings.

14:36 - 15:30 Client Relations and Team Attitude

• Focus on hiring individuals with good customer service skills.
• Importance of positive client interactions and handling negative situations professionally.
• Balancing client satisfaction with protecting the team's interests.

15:47 - 16:15 Upcoming Topics

• This is a teaser for the next podcast episode on investing in education.
• Discussion on the value of different types of education for business growth.
• Invitation to join the Scaling Creator community and Discord.

How to connect with us 

Website: https://scalingcreator.com/

Instagram: https://www.instagram.com/scalingcreator/

Facebook: https://www.facebook.com/scalingcreator

Linkedin: https://www.linkedin.com/company/platinumpeek/

Discord: https://discord.gg/pbnxacZPm4