In this episode, Matt and Liam dive into the growing “AI fatigue” in marketing.

From resume-driven design to vibe-driven messaging, we unpack why so much AI branding feels like snake oil — and what authentic engagement really looks like. This is an episode about honesty, hype, and how to tell the difference.

We discuss:

✔️ AI marketing: genuinely useful or just bandwagon buzzwords?
✔️ The rise of “vibe coding” and its impact on trust
✔️ Resume-Driven Design and its connection to tech stack decisions
✔️ The cult of the personality-driven salesperson
✔️ What accountability looks like in a world of infinite noise
✔️ Why making AI do your homework doesn’t make you an expert

Plus, some bold takes on design tools, algorithm-friendly content, and how cold storage (and cold beer) might be the solution to it all.

🍻 Tonight’s Drinks:

🍸 “The Vibegroni”
Made with whatever feels right in the moment. No measurements, no recipe — just pure vibes. Served in a glass shaped like your personal brand.

🥃 Liam – “GPT-onic”
A gin and tonic rebranded with buzzwords. Claims to solve all your thirst problems, but secretly just makes you more verbose.

🔗 Chapters:

• AI Fatigue in Marketing


• The Rise of Vibe Coding


• Resume Driven Design and Its Impact


• The Dangers of Vibe Marketing


• The Problem with Salespeople


• Designing with AI: The Good and Bad


• The Pitfalls of Overzealous Promises


• Engaging with the Algorithm


• The Future of Marketing with AI


• Wrapping Up: Lessons Learned

Any 👍 Likes, 📣 Shares, 🔔 Subscriptions, and ❤️ Love go a long way to helping us continue this podcast.

Cheers! 🍻