DiscoverThe Attention ShiftIs Football Selling Its SOUL?
Is Football Selling Its SOUL?

Is Football Selling Its SOUL?

Update: 2025-10-29
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Is the price of global success worth the soul of the beautiful game? On this episode, Lee, Jo & Ed debate if football clubs are sacrificing their local fan loyalty for global commercial riches. The real challenge? Fan engagement, and how to unite, balance maintaining a relationship with loyal, local supporters while maximising commercial opportunities with massive international audiences in a digital world. Listen and join the chaotic discussion. Listen and let us know your take.

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Is Football Selling Its SOUL?

Is Football Selling Its SOUL?