Matt and Cris talk about the key factors that make AI great in FileMaker, and that personalization is the next big one. How much does your database know about you? Does it have memory of what reports you've run? Your job title and main responsibility? Your KPIs? Shoe size? 

📌 Show Notes & References
Key Clips & Talks
Steve Jobs at WWDC 1997 – “Start with the customer experience”
https://www.youtube.com/watch?v=FF-tKLISfPE
Eric Schmidt on WIMP model and UIs
https://www.youtube.com/watch?v=zlfm3A8wO7A
Bill Gates on personal agents – Reuters coverage
https://www.reuters.com/article/idUS123456
Sir Ken Robinson on personalization in education – Edutopia
https://www.edutopia.org/article/ken-robinson-education
Alpha School AI Tutor Coverage – Fox News
https://www.foxnews.com/tech/ai-tutor-education

Reports & Articles
McKinsey Report on Personalization ROI
https://www.mckinsey.com/business-functions/growth-marketing-and-sales/our-insights/the-value-of-getting-personalization-right
Edutopia – Resources on Personalized Learning
https://www.edutopia.org/personalized-learning
Exploding Topics – Marketing Personalization ROI
https://explodingtopics.com/blog/personalization
AI Report 2025 (PDF)
https://www.artificialintelligence-news.com/wp-content/uploads/2025/08/ai_report_2025.pdf
Ephemeral UI
Cris Ippolite on Medium
https://isolutions.medium.com/ephemeral-ui-in-ai-generated-on-demand-interfaces-81dbc8cd4579
Context Engineering
LangChain Blog – Rise of Context Engineering
https://blog.langchain.com/the-rise-of-context-engineering/

👥 Follow us
Cris Ippolite
YouTube: https://www.youtube.com/@iSolutionsAI
LinkedIn: https://www.linkedin.com/in/crisippolite/
Twitter: https://twitter.com/ISolutionsai
Website: https://www.isolutionsai.com

Rev. Dr. Matt Navarre
Website: https://www.navarre.training
LinkedIn: https://www.linkedin.com/in/navarre/