It's in the Jeans: The Story of Levi Strauss & Co.
Update: 2020-08-12
Description
In this episode, we go back in time to the Gold Rush era to learn about Levi Strauss, the man who created perhaps the most revolutionary pair of pants in history... the blue jean. We go from the beginnings of the blue jean as a work pant, through the decades as it has evolved to become a staple piece in almost everybody's closet, from farmer to fashion designer. So tune in and get ready to learn about the brand that has either directly or indirectly influenced outfits that you encounter every day.
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