DiscoverBRANDERMANJames Pryor | Shaping Things to Come | E60
James Pryor | Shaping Things to Come | E60

James Pryor | Shaping Things to Come | E60

Update: 2024-09-23
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James Pryor is Co-founder and Managing Partner of Touch, a leading agency in structural packaging innovation.

At Touch, James and his team harness strategic insights to create sustainable, future-ready growth for some of the world’s most renowned brands.

In this episode, James shares his perspective on why packaging is more than just a wrapper—it's a crucial part of the sensory product experience. We also explore the industry's biggest challenges, from shifting consumer behavior to the push for sustainability, and take a look at the future of packaging design.

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James Pryor | Shaping Things to Come | E60

James Pryor | Shaping Things to Come | E60

James Pryor