Joe Pine

Joe Pine

Update: 2020-04-07
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One of the founding figures behind modern Customer Experience, Joe and his partner Jim Gilmore wrote a seminal article, which subsequently became a book, titled "Welcome to the Experience Economy". Originally authored in 1998, Joe foreshadowed the rise of the gig economy and the importance of customer experience. I interviewed him on his thoughts regarding the impact of Covid-19 on the Experience Economy.

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Joe Pine

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