Julie Cartwright - 300% Digital Growth and 22 Studios: Pvolve's Omni-Channel Strategy
Update: 2025-07-19
Description
In this episode, Eric Malzone sits down with Julie Cartwright, President of Pvolve, to dive into the brand’s rapid growth and evolution. Julie shares how Pvolve is redefining fitness through its unique combination of functional movement and resistance-based training. They discuss the company’s expanding franchise footprint, the surge in digital subscriptions, and how the brand stays focused on serving a specific audience. From leadership challenges to the power of community, this conversation offers a behind-the-scenes look at Pvolve’s innovative business model and commitment to a holistic fitness experience.
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