Kiri Masters of Bobsled Marketing on Growing Your Amazon Sales Channel
Ep #71 - Kiri Masters joins Justin Womack and Andros Sturgeon, "The Marketing Geeks," for a breakdown of her journey as an entrepreneur and advice on how to grow your Amazon Sales Channel. Kiri is the Founder & CEO of Bobsled Marketing, a digital agency founded in early 2015 to help consumer product brands grow and protect their Amazon marketplace channels.
After a successful career as a commercial banker at JPMorgan Chase, Kiri launched her first e-commerce business on Amazon. Recognizing the enormous potential of the channel, it wasn’t long until Kiri decided to build a team of true Amazon experts and provide a platform for brands that were looking to grow.
Her entrepreneurial mind and passion for ecommerce allowed Kiri to become a strong voice in the Amazon world. Today she is the author of ‘The Amazon Expansion Plan’ and a contributor on Forbes.com where she writes about Amazon from a brand’s perspective.
Kiri is also featured on the RetailWire panel of retail experts, a co-host of the Ecommerce BrainTrust podcast and the winner of a Silver Stevie® Award for Young Female Entrepreneur of the Year in 2016.
We dive deep with Kiri Masters to reveal the incredible origin of her company name, "Bobsled Marketing," along with the mysterious recruitment source for her first full time employee. We'll even shine the light on a former business and old habit of Kiri before her ventures with Amazon. Enjoy our interview with Amazon marketplace expert, Kiri Masters.
Learn More About Kiri Masters and Bobsled Marketing
Visit the Bobsled Marketing website at: https://www.bobsledmarketing.com/
Register for a spot in the Marketplace Institute's Beta Program at: https://themarketplaceinstitute.com/
Get Kiri's Book "The Amazon Expansion Plan" at: https://amzn.to/2M2yRuu
Get Amazon for CMOs for FREE (Available 9/24) at: https://www.amazonforcmos.com/
Listen to the Ecommerce Braintrust Podcast on Apple Podcasts: https://podcasts.apple.com/us/podcast/ecommerce-brain-trust/id1295187108
Listen to the Ecommerce Braintrust Podcast on Spotify: https://open.spotify.com/show/2BzggeXRqGq3gNcjcfBt6g
Connect with Kiri Masters on LinkedIn at: https://www.linkedin.com/in/kiri-masters/
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