Latin Grammys Boost Andalucía's Economy by $200M

Latin Grammys Boost Andalucía's Economy by $200M

Update: 2025-11-06
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The Latin Recording Academys multi-year sponsorship agreement with Andalucía, Spain, generated a staggering two hundred million dollars in economic impact from 2023 to 2025. The Latin Grammys, held in Seville in 2022, significantly boosted the regions profile and attracted additional events, projected to generate an extra two hundred fourteen million dollars. The awards are returning to the US for their twenty-fifth anniversary in Las Vegas, featuring performances from popular artists like Bad Bunny, Rauw Alejandro, and Karol G.

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Latin Grammys Boost Andalucía's Economy by $200M

Latin Grammys Boost Andalucía's Economy by $200M