Lead Nurturing Tested: New research reveals how slight script tweaks increased response by 31%

Update: 2014-03-26

Description

Teleprospecting can require some sales departments to make a high volume of calls each day to convert leads. To do this with any consistency, those teams likely use a call script to help them stay consistent and focused throughout the constant dialing. But are these scripts really effective for moving prospects from conversation to conversion?

Learn more about a recent experiment that revealed how some minor changes to call scripts can increase response from your prospects.

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Lead Nurturing Tested: New research reveals how slight script tweaks increased response by 31%

#box-pro-ellipsis-176774290547461{-webkit-line-clamp:2;}Lead Nurturing Tested: New research reveals how slight script tweaks increased response by 31%

Lead Nurturing Tested: New research reveals how slight script tweaks increased response by 31%

MarketingExperiments

Lead Nurturing Tested: New research reveals how slight script tweaks increased response by 31%