DiscoverThe Eric Ries ShowLessons on building a unicorn used by 84% of the Fortune 100 | Emil Eifrem (Neo4j)
Lessons on building a unicorn used by 84% of the Fortune 100 | Emil Eifrem (Neo4j)

Lessons on building a unicorn used by 84% of the Fortune 100 | Emil Eifrem (Neo4j)

Update: 2025-01-23
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In this episode of The Eric Ries Show, I’m joined by Emil Eifrem, Co-Founder and CEO of Neo4j, an open-source graph database. Neo4j enables organizations to unlock the business value of connections, influences, and relationships in data. 


In our conversation today, we talk about the following topics: 


• The origin story of Neo4j and why they chose open source


• Open source as a means of production vs. distribution


• How open source fosters trust and transparency


• The pros and cons of doing business in the US 


• Why Neo4j updated their values and changed their stance on military contracts 


• What a Leader’s Guide is and how it keeps companies tied to their mission 


• The challenges of implementing AI 


• An explanation of RAG information retrieval and how it relates to LLMs 


• And more! 



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Where to find Emil Eifrem:


• LinkedIn: https://www.linkedin.com/in/emileifrem/


• X: https://x.com/emileifrem



Where to find Eric:


• Newsletter: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ericries.carrd.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


• Podcast: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://ericriesshow.com/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 


• YouTube: ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/@theericriesshow⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 



In This Episode We Cover:


(00:00 ) Intro


(01:42 ) How Eric and Emil got connected 


(07:35 ) The origin story of Neo4j


(13:38 ) Why Emil went with an open-source model


(20:25 ) The benefits of being open source as a means of distribution 


(25:07 ) Why Emil has no regrets about going open-source 


(26:50 ) How open source builds trust


(30:33 ) The difference in doing business in the US vs. Sweden 


(35:34 ) How Neo4j got to product market fit and early struggles


(38:30 ) Why Neo4j declined the GSA schedule and why it was a mistake 


(46:22 ) Emil’s thoughts on changing his position, reworking values, and recommitting 


(51:40 ) Eric’s advice to avoid mission drift: A leader’s guide, and a two-way review


(1:00:04 ) The challenge of implementing AI—and the possibility of massive opportunity 


(1:09:20 ) How Neo4j successfully implemented AI 


(1:11:55 ) An explanation of IR (information retrieval) and how it’s relevant to AI 


(1:22:44 ) What gives us trust in the AI system



You can find the transcript and references at ⁠⁠⁠⁠⁠⁠⁠https://www.ericriesshow.com/⁠⁠⁠⁠⁠⁠



Production and marketing by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://penname.co/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.


Eric may be an investor in the companies discussed.

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Lessons on building a unicorn used by 84% of the Fortune 100 | Emil Eifrem (Neo4j)

Lessons on building a unicorn used by 84% of the Fortune 100 | Emil Eifrem (Neo4j)

Eric Ries