Sometimes, taking a break from business activities can actually feel stressful for entrepreneurs. In this episode of Marketing Like a Mother, we delve into the challenges of preparing for sick days and other times away from your business.

To help ease the burden and create a buffer for those inevitable sick days, we want to emphasize the value of planning in advance. In the episode, we offer practical strategies such as batch-creating content, scheduling posts, and laying the groundwork for future marketing efforts.

The conversation also touches on the benefits of creating evergreen content – content that remains relevant over a longer period of time – and the flexibility to incorporate timely elements when possible. But, while having a plan in place is crucial, we also want to stress the importance of embracing spontaneity and recognizing that certain moments are best captured live, in the moment.

Join us as we dive deeper on these topics, as well as:
Creating a content schedule for effective marketing
Collaboration and networking as a marketing strategy
Strategies for managing health, energy, and productivity
And more!

Timestamps
00:04 Preparing for Sick Days: How to Manage a Business and Family Life Simultaneously
02:37 Creating a Content Schedule for Effective Marketing
04:30 Collaboration and Networking as a Marketing Strategy
06:04 Discussion on Rescheduling and Relying on Support Systems During Difficult Times
13:54 Requesting Accommodations for Child Care
14:55 Exploring the Importance of Asking for Help in Parenting
15:17 Adapting to Life's Natural Cycles: Strategies for Managing Health, Energy, and Productivity
21:39 Embracing Life's Challenges and Relinquishing Control
23:37 Balancing Business and Personal Life