Managing The Domestic PR For An International Brand
Description
Landing a new job that requires you to be responsible for the domestic PR for an international brand can be a little daunting. How do you start making a name for yourself and your brand, in your market? Julie Jarratt has been the Communications Director for Cathay Pacific Airways in the Americas for almost a decade and the strategic mind behind the PR decisions in that region. She shares her insight on how you can fast-track your way into being a valued, productive and effective domestic PR brand representative.
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