Marissa Barlow - Building a Brand and Finding Your Niche
On today's episode of The Student Entrepreneur we feature Marissa Barlow, a junior in the BYU Strategy Program, an Entrepreneur, and cofounder of the swimsuit company, Nani Swimwear. At age 15, while struggling to find a fun yet appropriate swimsuit for a family vacation, Marissa decided to start a company that provided quality, modest, and fashion-forward swimsuits. The Mission of Nani swim wear is to empower women everywhere to love their bodies, seek adventure and live a "nani" life. Find out how Marissa went from knowing nothing about the swimsuit industry to being the founder of her own successful brand.