Marketing Communication Skills That You Need To Know | Salvatore Manzi
Description
Jack Chambers Ward dives into the critical nuances of internal communication with renowned communications coach Salvatore Manzi.
Salvatore shares valuable insights on the 'rule of 10 seconds' in business meetings, the importance of structure in creating genuine connections, and the method of speaking to the shared interests of your audience.
They also discuss practical tips for reducing cognitive load, including scheduling white space and using mind mapping tools like X Mind.
This conversation is essential for anyone in SEO, digital marketing, or any fast-paced tech environment looking to enhance their communication skills.
Sponsored by fatjoe:
Are you ready to get started? Sign up for your free fatjoe account: https://fatjoe.com/
Follow Salvatore
- Website: https://www.salvatoremanzi.com/
- LinkedIn: https://www.linkedin.com/in/salvatorejmanzi/
- Book: https://www.clearandcompellingplaybook.com
Salvatore’s recommendations
- Mind mapping tool - X-Mind: https://xmind.app
- The Impactful Engineer Podcast: https://impactfulengineer.buzzsprout.com/
00:00 The Rule of 10 Seconds
01:28 Introduction
03:02 Sponsor: Fatjoe
04:49 Welcome Salvatore Manzi
05:21 The Importance of Communication in Tech Teams
08:59 Adapting Communication Styles
11:03 Managing Cognitive Load
18:56 Creating Inclusive Spaces for Neurodivergent Individuals
36:19 Understanding the Importance of SEO Jargon
38:14 Introducing the HIP Framework
40:20 The Power of Structure in Communication
46:07 Managing Overwhelm and Meeting Efficiency
52:00 The Art of Saying No
57:43 Metaphors and Mind Mapping
01:00:25 Recommendations
01:02:21 Conclusion and Upcoming Guests
United States
