Are you still cyberstalking your prospects? Sending out 10,000 follow up emails? Recording cheesy "personalized" videos for people? If you hate doing these things and you aren't making enough money, it's time to stop using outdated techniques.

Key topics:

✔️ The number 1 thing on my list is anything involving a bait and switch or fraud. Don't, just don't.
✔️ Creating a "personalized" video for someone does not have the cool factor it did several years ago. In fact, it feels like you are intruding on my time and trying to give me one more task on my to-do list for the day. So how likely am I to watch your video? 0.
✔️ It's important to understand your Customer Acquisition Cost. Doing a lot of high touch, major time-suck activities = you staying broke. Likewise, sending 1000 follow up emails to someone who is not interested = you staying broke.
✔️ Things like newsletters, blogs, and yes, even podcasts, are not the right avenues for everyone. If you hate blogging or you've been podcasting and the only people listening are your mom & dad and grandma at the nursing home, is that really worth your time?


Links I discuss in this episode:

https://www.cmswire.com/digital-marketing/5-marketing-techniques-to-dump/

https://www.entrepreneur.com/article/336544

https://corktreecreative.com/376-leave-these-marketing-strategies-in-the-past/


Need more? Email me: https://causeyconsultingllc.com/contact-causey/