The Master Plan of Evangelism by Robert E. Coleman emphasizes the importance of evangelism as a continuous, contagious, and compelling process. The book, grounded in biblical principles, aims to shift the focus from occasional evangelistic events to a more integrated approach within the church’s daily life. By studying Jesus’ methods and strategies, Coleman seeks to provide a framework for effective evangelism that aligns with the Great Commission.The Gospels, as the only eyewitness accounts of Jesus’ ministry, are the primary source for understanding his strategy. By examining Jesus’ actions and teachings, we can discern his guiding principles for evangelism. These principles, though not always in a strict sequence, reveal a revolutionary approach to world conquest through salvation and church building.#MasterPlanOfEvangelism#RobertEColeman#TheGreatCommission#WalkWithJesus#Evangelism#Discipleship