MoneyLab's Matt Giovanisci on Affiliate Marketing, Blogging for SEO, and Clever Sarcasm...
Ep #83 -Matt Giovanisci, the creator of the website Swim University and the founder of MoneyLab.co, joins Jusitn Womack and Andros Sturgeon this week for a fun and in-depth conversation on all things digital marketing. We had first heard about Matt Giovanisci from a viral email "stunt" that he pulled a few years back which I personally found hilarious and you can still view it at MoneyLab.co/email. We talk about the impetus behind this marketing campaign, how it impacted his business, and we even touch on the use of sarcasm in marketing.
Matt is presently focused on affiliate marketing and has launched a new tool called Lasso which allows Wordpress users to create beautiful looking Amazon affiliate links right on their sites. Along with a business partner, Matt created this software from scratch and has now launched it as a cloud-based SAAS product at GetLasso.co.
Beyond blogging, affiliate marketing, and email stunts, Matt also co-hosts the podcasts "MoneyLab" and "Listen Money Money Matters." Both of these shows have developed sizable audiences and provide tremendous value to listeners.
Matt Giovanisci is a wealth of knowledge for online marketing and we had an absolute blast geeking out with him in today's Marketing Geeks Podcast interview. If you're interested in SEO, blogging, media, or podcasting, you're going to absolutely love this interview. Enjoy!
Check Out the Websites for MoneyLab, Lasso, and Swim University:
Visit MoneyLab at: https://www.moneylab.co/
Check Out the Lasso SAAS Product for Affiliate Marketing at: https://getlasso.co/
Visit Swim University's Website at: https://www.swimuniversity.com/
Follow Matt Giovanisci on Social Media and Subscribe to His Podcasts:
MoneyLab Podcast on Apple Podcasts at: https://podcasts.apple.com/us/podcast/money-lab/id1376903878
Listen Money Matters Podcast on Apple Podcasts at: https://podcasts.apple.com/us/podcast/listen-money-matters/id736826307
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Connect & message the Marketing Geeks on LinkedIn:
Justin Womack: https://www.linkedin.com/in/justinwomack1/
Andros Sturgeon: https://www.linkedin.com/in/androssturgeon
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· Anchor: The easiest way to make a podcast. https://anchor.fm/app
· Talk Money With Mesh Lakhani Podcast: On The Talk Money with Mesh Lakhani podcast, Mesh will follow paper trails, chat with experts, and break down complex ideas to bring clarity to the mystical financial phenomena behind your finances. https://open.spotify.com/show/20gI5HoX4J0zlsCgnjqWoP?si=w8xX2XpITSuysd_xGiGQiQ
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