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Moxies - Building Tech That Protects Childhood

Moxies - Building Tech That Protects Childhood

Update: 2026-02-12
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In this episode, I sit down with Juliette Blake, Founder of Moxies, for a powerful and deeply relevant conversation about kids, technology, and what it truly means to build with intention. 


Juliette walks us through the growing mental and emotional toll today's attention-driven platforms are having on kids—especially girls—and why parents are desperate for better solutions.


With Moxies, she's building a gamified social platform for girls ages 8–12 that prioritizes safety, wellbeing, and healthy digital habits over engagement metrics.


This isn't about limiting technology—it's about creating technology that actually serves our children.


Key Moments from the Episode:

 

* Juliette shares how a simple introduction led her to connect with someone she had admired for years—reinforcing the power of community and open doors.


* We unpack the dangers of the attention economy and why current social platforms were never designed with children's wellbeing in mind.


* Juliette explains how Moxies was built "safe by design," from co-registration with parents to moderated group chats and limited access through real-life group codes.


* She shares compelling early research showing that 80% of users experienced increased wellbeing outcomes, including improvements in mood, confidence, and self-regulation.


* We discuss why there's no one-size-fits-all approach to parenting in the digital age—and why what kids are doing online matters more than simply the device itself.

 

Join me, Ramon Vela, in listening to this important and hopeful conversation. If you're a parent—or simply someone who cares about the next generation—this episode will challenge you to think differently about technology and remind you that digital spaces can be built with care, intention, and wellbeing at their core.


For more on Moxies, visit: https://moxies.xyz/


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Today's Sponsors:


Saral - The Influencer OS: https://www.getsaral.com/demo

SARAL is the all-in-one influencer platform that finds brand-aligned creators, automates outreach, and manages everything in one place. Request a live demo today. Let the SARAL team know you're a The Story of a Brand Show podcast listener to get an extended free trial! Visit the link above. 

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Moxies - Building Tech That Protects Childhood

Moxies - Building Tech That Protects Childhood

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