DiscoverTrent365NEW: The Insignificant Increase Pricing Strategy #813
NEW: The Insignificant Increase Pricing Strategy #813

NEW: The Insignificant Increase Pricing Strategy #813

Update: 2020-02-21
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I've just stumbled upon what I reckon might just be a brilliant pricing strategy, all thanks to Netflix.


Netflix have just increase their subscription prices in Malaysia, where I live.


The top tier level will now cost me an extra MYR 10 per month (approx. USD $2.38).


The added benefits, versus the lower tier is the ability to watch on 4 screen simultaneously and access to higher quality/resolution content.


4 screens, I don't need. The Super Duper HD/4K/'whatever the current gold standard is' content, a little interested.


But the simple truth is that I chose the higher tier simply because the difference in price between it and the lower tier was Insignificant to me.


Chances are you could probably apply a similar strategy in your business.


If you offer your customers just a little bit more for an Insignificant Increase in price increase, you might just be surprised at how many people will pay the higher price.


#pricingstrategy #priceoptimization #pricing

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NEW: The Insignificant Increase Pricing Strategy #813

NEW: The Insignificant Increase Pricing Strategy #813

Trent Munday