![Nailing Culture at Scale - Michael Schneider, Managing Director, Bunnings [S9.E4]](https://s3.castbox.fm/41/b2/e2/1d5c0828d4b27e43df14a401599da09102_scaled_v1_400.jpg "Nailing Culture at Scale - Michael Schneider, Managing Director, Bunnings [S9.E4]")
Nailing Culture at Scale - Michael Schneider, Managing Director, Bunnings [S9.E4]
Description
“What does it take to scale one of the most trusted brands in Australia without losing its soul?”
Today’s guest is Michael Schneider, Managing Director of Bunnings since 2016 and a 20-year veteran of the business.
Bunnings is more than a retailer. It’s a cultural institution. With more than 380 stores, $18b in revenue and 55,000 team members, it’s hard to imagine a time when Bunnings wasn’t the default answer to every home improvement question.
But behind that dominance is a story of quiet leadership, discipline, and culture at scale.
In this episode, we dig into how Bunnings earned and maintained this dominance – from Every Day Low Prices and delivering brand promises at scale, to the cultural consistency that is stitched into the fabric of the business, this is a story of of what it really means to scale up — not just fast, but for good.
![Block by Block: Building the Future of Money - Owen Jennings, Head of Product, Block [S9.E6]](https://s3.castbox.fm/53/e3/45/d4424cf5b8d8f0ef1993f367cd1237c9e3_scaled_v1_400.jpg "Block by Block: Building the Future of Money - Owen Jennings, Head of Product, Block [S9.E6]")
![Challenging The Giants of the Game - Tom Beahon, Co-Founder Castore [S9.E5]](https://s3.castbox.fm/cb/43/95/ed8d2f99562522efe0b767abdd61ac4f37_scaled_v1_400.jpg "Challenging The Giants of the Game - Tom Beahon, Co-Founder Castore [S9.E5]")
![Still Obsessed - Steven Marks, Co-Founder and Co-CEO Guzman Y Gomez [S9.E3]](https://s3.castbox.fm/89/48/4b/37caa9636bda9c6796ee1682ada37042f9_scaled_v1_400.jpg "Still Obsessed - Steven Marks, Co-Founder and Co-CEO Guzman Y Gomez [S9.E3]")
![From the Archives: Taking on McDonald’s with Guzman y Gomez’s Steven Marks [S1.E1]](https://s3.castbox.fm/ba/8b/5c/36a9c6f704644a1e9bac3e57374e06b577_scaled_v1_400.jpg "From the Archives: Taking on McDonald’s with Guzman y Gomez’s Steven Marks [S1.E1]")
![Putting the Care Back in Healthcare, Tim Doyle, CEO and Co-Founder of Eucalyptus [S9.E2]](https://s3.castbox.fm/fd/14/db/fa474b1239e4ac7ce930759c15ca81f22a_scaled_v1_400.jpg "Putting the Care Back in Healthcare, Tim Doyle, CEO and Co-Founder of Eucalyptus [S9.E2]")
![Founder Energy, Scaling Mindset - Silvija Martincevic, CEO, Deputy [S9.E1]](https://s3.castbox.fm/a3/d0/1a/137551a9093ca296b591d1c7ad5ba0c20f_scaled_v1_400.jpg "Founder Energy, Scaling Mindset - Silvija Martincevic, CEO, Deputy [S9.E1]")
![Keeping The Country Running - Greg Boorer, CEO and Founder CDC [S8E3]](https://s3.castbox.fm/87/eb/e4/50f7841ac680825d99145dec817dd12cf9_scaled_v1_400.jpg "Keeping The Country Running - Greg Boorer, CEO and Founder CDC [S8E3]")
![The King of Kalgoorlie - Bill Beament, Founder and CEO, Develop Global [S8, E2]](https://s3.castbox.fm/83/2d/05/aa2a2e0ac99b4702577108beca4a4456c4_scaled_v1_400.jpg "The King of Kalgoorlie - Bill Beament, Founder and CEO, Develop Global [S8, E2]")
![Taking the Pain Out of Payments - Hiroki Takeuchi, Co-Founder and CEO GoCardless [S8.E1]](https://s3.castbox.fm/e1/d8/d8/6c7b38ab4dd0ad602007c7e6436c8afb87_scaled_v1_400.jpg "Taking the Pain Out of Payments - Hiroki Takeuchi, Co-Founder and CEO GoCardless [S8.E1]")
![Culture Scaling Playbook: Hiring and Retention [S7.E2]](https://s3.castbox.fm/72/e8/97/ba4b884737df4fc981fc369760cf695f56_scaled_v1_400.jpg "Culture Scaling Playbook: Hiring and Retention [S7.E2]")
![The 6-Star Entrepreneur - Adam Schwab, the CEO and Co-Founder of Luxury Escapes [S6.E9]](https://s3.castbox.fm/e8/7d/5a/9fae60dddfd247349a60d34950ecf284ae_scaled_v1_400.jpg "The 6-Star Entrepreneur - Adam Schwab, the CEO and Co-Founder of Luxury Escapes [S6.E9]")
![IPOs, Takeovers, SPACs and All Events In Between - Reggie Aggarwal, CEO and Founder of Cvent [S6.E8]](https://s3.castbox.fm/c5/4a/4c/c4438813914cb764327c3e227225af82dd_scaled_v1_400.jpg "IPOs, Takeovers, SPACs and All Events In Between - Reggie Aggarwal, CEO and Founder of Cvent [S6.E8]")
![The Great Australian Hustle - Ruslan Kogan, Co-Founder and CEO, Kogan.com [S6.E7]](https://s3.castbox.fm/0f/fb/6e/832bc52fb6b1f8bc95ce23b12b2007da2f_scaled_v1_400.jpg "The Great Australian Hustle - Ruslan Kogan, Co-Founder and CEO, Kogan.com [S6.E7]")
![Democratising Investing - Alex Vynokur, Co-Founder and CEO, BetaShares [S6.E6]](https://s3.castbox.fm/df/2d/4e/a4ff58793a0cdd228445da13c9b7d72269_scaled_v1_400.jpg "Democratising Investing - Alex Vynokur, Co-Founder and CEO, BetaShares [S6.E6]")
![Michelin Star Software with Joel Montaniel, CEO and Co-Founder, SevenRooms [S6.E5]](https://s3.castbox.fm/16/2e/ca/ce4eb2b7b440a24af290f4ff6f004604ee_scaled_v1_400.jpg "Michelin Star Software with Joel Montaniel, CEO and Co-Founder, SevenRooms [S6.E5]")
![Special episode: Australia's Greatest Unknown Technologist w/ Hugh Williams [S6.E4]](https://s3.castbox.fm/ad/1d/b8/9b51e1a299ad5612f891b2a54d1cd3a209_scaled_v1_400.jpg "Special episode: Australia's Greatest Unknown Technologist w/ Hugh Williams [S6.E4]")
United States
