In this episode of the Active Action Podcast, Dr. Nazif hosts entrepreneur David Lolis, founder of Hive2O, who shares how responsible honey harvesting can protect bees and provide real honey in a market flooded with fake products. David explains the intelligence and importance of bees to our ecosystem and discusses the deceptive practices in the honey industry today. The conversation covers the challenges of offering genuinely natural products, the importance of clean labeling, and the mission behind Hive2O's honey-based beverages. Listeners will gain insights into how to make informed choices about natural products and the broader implications for health and sustainability.

What You’ll Learn:

• How David’s journey into honey-based beverages began from meeting passionate beekeepers
• Why bees are essential to our ecosystem and how they inspired Hive 2 0
• The difference between real and fake honey—and why 1 in 3 jars of honey is counterfeit
• What the term “natural” really means (and doesn’t mean) in today’s food industry
• How Hive 2.0 controls the entire supply chain to ensure quality and transparency
• Why “naturally occurring” ingredients are better than vague “natural” labels
• How consumers can spot fake health products by understanding ingredients
• A vision for flipping the consumer packaged goods market for the better
• David’s favorite quote on honeybees vs. flies that’ll stick with you!

Click Here to read a blog related to this episode.

Be sure to check the webpage of David at the Active Action Podcast Website to learn more about his work, and ways to connect with him.

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