Niche Down to Rise Up: Christina’s 6-Month Yoga Studio Launch Journey
Description
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"You can't be everything to everyone, but you can be something amazing to someone." – Christina Garcia
In this episode, Michael Jay talks with Christina Garcia, owner of Yoga for One, a niche yoga studio located in Albuquerque, New Mexico. Christina shares how her personal journey through yoga, initially sparked by recovery from injury, guided her to opening a uniquely positioned, Christ-inspired studio. She discusses the challenges and rewards of serving a niche community, staying true to core values, and practical insights for creating targeted marketing and meaningful connections.
Key Highlights:
• Christina’s transformative experience with yoga after injury.
• How clearly defined niche positioning helps a yoga studio thrive.
• Overcoming hurdles specific to launching and growing a niche yoga business.
• Practical tips for community building and impactful marketing.
• The importance of staying aligned with your mission and values.
Connect with Christina:
Website: Yoga for One https://www.yogafourone.com
Instagram: Instagramcom/yoga4.1
Ready to start or grow your yoga studio?
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