DiscoverGetting Goosebumps: The Power of StorytellingNir Eyal - How Design and Marketing Teams Can Create Habit-Forming Products
Nir Eyal -  How Design and Marketing Teams Can Create Habit-Forming Products

Nir Eyal - How Design and Marketing Teams Can Create Habit-Forming Products

Update: 2018-04-11
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Nir Eyal is best known as Wall Street Journal's Bestselling Author of "Hooked: How to Build Habit-Forming Products", published in 2013. As well as a captivating public speaker, behaviour-design consultant, investor; and helping design & marketing teams create more engaging products.

Nir spent years in the video gaming and advertising industries, he describes the techniques he learned and applied for motivating and influencing users. We also discuss some popular companies who are great at creating 'habit-forming' products and how they do it; with great examples using the 'Hook Model'. Right from the start Nir provides thought-provoking pearls of wisdom I know you'll enjoy.
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Nir Eyal -  How Design and Marketing Teams Can Create Habit-Forming Products

Nir Eyal - How Design and Marketing Teams Can Create Habit-Forming Products

Ph.Creative | Digital Marketing Agency