Noah Mithrush, Director of Growth Marketing at Guusto, joins us live from the UKG Aspire Conference to unpack the critical intersection of User Experience (UX) and Employee Experience (EX) in HR technology. Noah explains why so many HR programs fail to gain adoption and how even the best intentions can be derailed by a poor user experience. We discuss how to get into the user’s mindset, why HR tech should be as easy to use a consumer app, and how making the emotional journey of an employee is the key to success. 

[0:00 ] Introduction

• Welcome, Noah!


• Today’s Topic: Rethinking User Experience to Improve Employee Experience & Program Adoption

[3:53 ] What do people get right and wrong about user experience?

• Why good intentions often fail, and the common mistake of not considering all technology touchpoint for the end-user


• The problem of designing programs that are manually intensive for managers

[10:43 ] How do you get into the users’ mindset to align UX and EX?

• Going beyond just mapping process steps to mapping the employee journey


• Why implementing "emotional IQ" into the design process is critical for driving program adoption

[16:59 ] How does AI impact the employee experience?

• Using agentic processes to allow teams to do more with less


• The potential for AI to allow teams to "think differently" and fundamentally redesign the employee journey

[22:28 ] Closing

• Thanks for listening!

Quick Quote

“What I see a lot of the time is what people get right is their intention. At the very beginning, they're trying to solve a problem . . . but when it comes to tech and the user experience, [they’re] not taking into consideration all of the points along the way of different technology [and] how the actual end-user (or employee) has to use and interact with it.”