Part 4: Money | Building Margin for Construction
Update: 2025-09-09
Description
This is Part 4 of Steve Coughran’s book Building Margin. Steve shows contractors how to reclaim financial margin by focusing on free cash flow over paper profit—calculating gross margin and break-even revenue, using the four profit levers (pricing, COGS, overhead, volume), and tracking simple efficiency metrics (LTGP:CAC, ROL, ROIC) to stop leaks and price with confidence.
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