Part 7: Growth | Building Margin for Construction
Update: 2025-09-09
Description
This is Part 7 of Steve Coughran’s book Building Margin. Steve reframes growth as a margin-first, systems-led discipline—not a volume push. He shows how to set a safe growth ceiling with ROIC, say no to low-value work, install simple systems to scale, and keep growth aligned with purpose so the business gets stronger, not just bigger.
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