Podcast Growth Hack: The Promo Swap Strategy | 017
Description
We all want more listeners, but most of us rely only on slow organic growth. In this episode, we share one of the simplest hacks to expand your audience: promo swaps. We walk through what a promo swap is, why it works better than paid ads, and the steps to set one up. From pre-roll mentions to full episode swaps, we break down how to pick the right partner, create a promo that actually hooks people, and track the results so you know it’s working. By the end, you’ll see how consistent promo swaps can become the word-of-mouth engine that grows your show week after week.
Highlights:
- Why promo swaps build trust in a way ads never can
- The four types of swaps: pre-roll, mid-roll, post-roll, and full episode
- How to choose partners with engaged—not just large—audiences
- The one mistake that can turn a promo swap into spam
- A simple challenge to kickstart your first swap this week
Ready to Launch Your Own Podcast or Need to Realign your Current One. Take Action Now! Download Your Free Copy of the Podcast Playbook: https://amplifyou.com/podcast-playbook-download/
Connect with Braden and AmplifYou:
Website: https://amplifyou.com
LinkedIn: https://www.linkedin.com/in/bradenricketts
LinkedIn: https://www.linkedin.com/company/amplifyoupodcasting
Instagram: https://www.instagram.com/amplifyou.ca
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