Profit for purpose | Kate Ryan
Update: 2023-09-25
Description
Press play to learn about Alepp, a social enterprise that puts 100% of profits to support asylum seekers and refugees in Australia. Kate Ryan sources soap from Syria that’s made of two ingredients, is plastic free and brings spreads goodness from all sides. Hear us chat about:
- Why Kate chose Syria, this cause and this product
- Sourcing from Syrian soapmakers at the whim of war
- Being clear on who she is, her purpose, mission and values
- How do we do the most good?
- Challenges of running a social enterprise
- What keeps Kate doing this
- The current situation for refugees and asylum seekers in Australia
- Brand building when every dollar after costs goes back in to the business
- Securing stockists
- Simple ideas are the hardest
- How to choose and support a charity through your business
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