RaceTrac execs detail marketing-tech collaboration
Description
In this episode of “At Your Convenience,” CSP Executive Editor Hannah Hammond talks to RaceTrac’s Vice President of Marketing Jamie Miller and Executive Director of Digital and Store Technology Tyler Grubbs.
Speaking from CSP’s C-StoreTEC forum, which was held Oct. 27-29 in Plano, Texas, Miller and Grubbs shared how the marketing and technology departments collaborate. They also spoke to RaceTrac’s upgraded rewards app and how they work with the company’s various brands, from RaceTrac to Gulf Oil to Raceway to Potbelly.
- Atlanta-based RaceTrac is No. 17 on CSP’s 2025 Top 202 ranking of U.S. c-store chains by store count.
“At Your Convenience” brings industry experts and analysts together with CSP editors to discuss the latest in c-store news and trends. From mergers and acquisitions to foodservice and technology, the podcast delivers the story straight to listeners in short-format episodes, perfect for the morning commute or a quick break at the office.
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