Raphael Granito from innovative Swiss brand, Formex. - Ep #32
Description
In our latest podcast we catch up with man of the moment, Raphael Granito, the 32-year old behind Swiss brand Formex.
Established in 1999, Formex has really come to prominence under the leadership of Raphael, who became CEO in 2016. Their recent releases, the Reef diver and the revised Essence have been flying out the door as quick as they can make them and winning over both new fans and the industry press.
Raphael’s vision and enthusiasm is infectious. Here, he shares some of his design philosophies, and explains how the Reef and Essence will form the foundation upon which to expand their range of watches which will remain distinctly Formex, with ergonomics and engineering taking centre stage.
We’re certainly convinced that this a brand to sit up and take notice of. What about you?
United States
