DiscoverMasters of Scale with Reid HoffmanRapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue
Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue

Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue

Update: 2020-06-065
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BuzzFeed audience is at record highs. But the pandemic's economic effects have crushed the bottom line. BuzzFeed co-founder and CEO Jonah Peretti shares how his company is making hard decisions to build long-term stability. “But the transition is painful,” he says. While BuzzFeed is leaning into food vertical Tasty, new e-commerce habits, and BuzzFeed News, he worries that businesses like his don't have more resources to support staffers of color. But, he says, there's a clarity of purpose in crisis, in bearing witness to the things that are happening in the world. Interviewed by editor Bob Safian.

Read a transcript of this episode: https://mastersofscale.com/rapidresponse/

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Comments (1)

F

Pretty disingenuous to report this as if Buzzfeed is dying from anything other than crap partisan journalism written by 19 year olds and marketed to 25 year olds for a decade. This site was cancer and so was everyone else attached to it, including this podcast for even considering that there might be another reason for its failure.

Jun 10th
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Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue

Rapid Response: BuzzFeed’s Jonah Peretti: Record-high audience, record-low revenue