Just as there are no two recipes that contain the exact same ingredients or measurements, there are no two success stories exactly the same. Recipe For Success features entrepreneurs, visionary leaders and innovators of all ages who will share their ingredients that make them successful – personally and professionally.

Let's get cooking! Luke Freeman a.k.a. “The Wizard, aka "The SwagFather," describes himself as a Marketer, Hustler, Philanthropist, and Serial Entrepreneur.  

He is the Founder & President of Fort Lauderdale-based Wizard Creations, a brand-merchandising solutions company that has been named by ASI's Counselor Magazine as one of Top 25 fastest growing Promotional Products distributors and "Best Places to Work" for many years.  

Wizard Creations likes to push the boundaries as it relates to traditional marketing in the promotional products industry.  From wrapped vehicles to billboard campaigns and reality TV, the “SwagFather” always makes sure his brands are front-and-center. 

For a millennial-run company, their client lists read like a "who's who of blue-chip brands," creating products for well-known brands such as Coca-Cola, Ford Motor Company, and Carnival Cruise Lines, just to name a few.  Luke attributes his company’s success to "Living by the Golden Rule" and a willingness to take risks.

In addition to Wizard Creations, Luke is also the Co-Founder of Wizard Digital Marketing with his partner Seth Rand.  Wizard Digitial specializes in web development, SEO, Ad Content and delivering an amazing ROI on their clients digital marketing. 

Mr. Freeman also serves as an investor/partner in four other companies outside of the marketing industry, all of which are profitable endeavors.

Luke was honored by the South Florida Business Journal as a 40 under 40 honoree.  He is also a member of the Entrepreneur Organization, Leadership Broward Class 34 graduate, serves on six non-profit Boards, and supports dozens of other organizations throughout the South Florida region.  

He and his wife Mara currently reside in Parkland, FL with their two children and two rescue dogs.  

Check out Wizard Creations at https://www.wizardcreations.com/.

For more information about Junior Achievement of South Florida, visit  https://www.jasouthflorida.org.

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