S1 Ep4: Engagement wasn't built in a day, part 1

Update: 2018-10-11

Description

In the first episode of a two-parter on audience engagement, Robyn and Sushi chat to Marnie and James from the NSPCC digital team about how they keep their audiences front and centre when creating campaigns. They also give the lowdown on how the NSPCC has taken its audience-centred ethos and applied it to website development.

Make sure you subscribe to be kept up to date!

Click here for a transcript of the episode

Resources from this episode:

The slides from James and Marnie's presentation at the Future of audience engagement conference

Find out more about Understand Me

Find out more about Talk PANTS & Pantosaurus

Comments

In Channel

S3 Ep4: Leading wellbeing from the top

2021-08-0238:59

S3 Ep3: Wellbeing in the age of social media

2021-06-2131:24

S3 Ep2: The power of talking and building healthy mindsets

2021-05-1040:01

S3 Ep1: An introduction to all things Wellbeing with Kirsty Marrins

2021-03-2257:17

S2 Ep4: Talking passion, determination and great comms with Zoe Guy and Tom Madders

2020-11-2341:59

S2 Ep3: Being a mentor and staying motivated with Enda Guinan

2020-10-0532:33

S2 Ep2: Lived experiences and being your true self: A conversation with Collette Philip

2020-08-1349:55

S2 Ep1: Comedy and Cancer: A conversation with Karen Hobbs

2020-06-0842:38

S1 Ep7: Digital distraction – cutting through the hype

2019-04-1757:31

S1 Ep6: Small charities - innovating on a shoestring

2019-01-2101:02:28

S1 Ep5: Engagement wasn't built in a day, part 2

2018-11-1953:14

S1 Ep4: Engagement wasn't built in a day, part 1

2018-10-1136:38

S1 Ep3: Content strategy – why is it so hot right now?

2018-08-0549:24

S1 Ep2: Digital leadership and challenging the status quo, part 2

2018-05-2150:11

S1 Ep1: Digital leadership and challenging the status quo

2018-04-0953:11

00:00

1.0x

S1 Ep4: Engagement wasn't built in a day, part 1

#box-pro-ellipsis-176339970077817{-webkit-line-clamp:2;}S1 Ep4: Engagement wasn't built in a day, part 1

S1 Ep4: Engagement wasn't built in a day, part 1

CharityComms

S1 Ep4: Engagement wasn't built in a day, part 1